About me
I'm Lily Zlatis, a devoted digital designer who transforms pixels into narratives. My path into the design sphere began with an early love for colors and forms, pushing me to delve into the infinite possibilities of digital art and user experience.
Throughout my career, I've been fortunate to work with a diverse set of clients, from ambitious startups to renowned brands seeking to refresh their online identity.
Experience
Somnum
2022-Now
Product designer
Spearheaded the redesign of the user interface for Somnum's primary browsing experience, achieving a 15% increase in user engagement. Conducted extensive A/B testing to refine UX elements, resulting in a 10% improvement in customer satisfaction scores.
DotTier
2021-2022
Product designer
Led the integration of a new design system across DotTier's platform, improving design consistency and reducing time-to-market by 30%. Developed and implemented user feedback loops that directly informed three major feature releases, boosting user retention rates by 18%.
SmartSign
2019-2021
Product designer
Redesigned the SmartSign eSignature workflow, resulting in a 35% reduction in document completion time for users. Initiated and executed usability studies that influenced key product enhancements, leading to a 50% increase in customer satisfaction for the signing experience.
Terex
2017-2019
Product designer
Contributed to the development of Terex's enterprise features, which increased adoption by large organizations by 30%. Redesigned Slack's notification system, decreasing interruptions by 20% while maintaining communication efficiency.
Side projects
ConnectUs
2022-Now
Mobile app
Build a mobile app dedicated to deepening couples connections, with a 3,000 of paying users.
DesignFrame
2022-Now
Framer templates
Developed 6 Framer templates, surpassing 1,000 downloads
Education
Master or Product Design
2022
London Metropolitan University
Bachelour of Graphic design
2020
London University of Arts
Skills
Common questions
Your user-first design approach?
I always start with the user, using a mix of qualitative and quantitative research to build a clear picture of who I am designing for. Immersive empathy exercises, such as persona building and journey mapping, allow me to step into users' shoes. By balancing this empathy with data-driven insights, I craft designs that not only solve problems but also delight and engage the user at every touchpoint.
A significant design problem you've solved?
Your UX design philosophy?
Processing design feedback?
Balancing aesthetics and function?
